IFTM (International French Travel Market) TOPRESA is one of France’s leading tourism trade fairs, attracting tourism professionals from around the world.
The event showcases travel products and destinations to the French and European markets, facilitating business meetings, networking, and tourism marketing.
Exhibitions, conferences, and industry workshops are held, covering various aspects of tourism, such as leisure travel, MICE (Meetings, Incentives, Conferences, and Exhibitions), and business travel. TOPRESA helps African destinations like Zimbabwe gain traction in the French-speaking market, attracting European tourists and tourism investors.