In many countries, including Zimbabwe, September is designated as Tourism Month, celebrating the importance of the tourism industry and its positive impact on the economy.
Tourism Month promotes awareness of the role of tourism in economic development, job creation, and cultural exchange. It encourages both domestic and international tourists to explore different destinations.
During Tourism Month, various promotional activities, campaigns, and events are organized, including discounted travel packages, festivals, and tourism conferences. Zimbabwe uses this month to promote its rich cultural heritage, wildlife, and scenic landscapes to both locals and international visitors.
Tourism Month helps increase domestic tourism, promote sustainable tourism practices, and boost awareness of lesser-known destinations within Zimbabwe. It also supports the country’s efforts to achieve the $5 billion tourism economy goal through increased tourist arrivals and spending.
